• Contact Information:
    2130 Fillmore Street
  • Suite 275
  • San Francisco, CA 94115
    Phone: (650) 596-9200

Our Professionals

William Ek

William Ek brings over 25 years of information technology and supply chain experience from multiple industries and has directed numerous complex initiatives from start-up companies to the Fortune 100. His expertise is business modernization and performance improvement through innovative strategic process modeling, organization alignment, technology blueprinting, change management and program management services.

Bill currently a Founding Partner in the West Coast office of Traversa. His experience includes both industry and consulting roles with Sears Roebuck & Co., Andersen Consulting (now Accenture), McDonald's Corporation, a partner at PricewaterhouseCoopers (now IBM), BearingPoint (formerly KPMG) and has held many board positions with private and public technology companies. He also has established numerous alliance and channel partnerships with the world's largest technology companies.

Bill helped design and write many of the leading system development methodologies active in the world today. He is credited with implementing more than a dozen major enterprise-wide information systems and holds the distinction of being the hands-on project director for both the world's largest Oracle implementation and the largest project ever initiated by McDonald's Corporation. Value for clients is mitigating and lowering the risks associated with complex initiatives and putting in place the foundation to gain competitive advantage.

Mr. Ek's education includes a degree in Business from Indiana State University where he also held a graduate teaching position in technology and a Computer Science degree from Vincennes University. Specializing in facilitating executive level strategic workshops and a recognized industry spokesperson, Mr. Ek's many successful and proven and innovative techniques are included in the books Better Change and The Paradox Principles, which he helped author.